Elevate With Elsner
Welcome to "Elevate with Elsner," the podcast that dives deep into the stories of individuals who've taken the bold step to follow their passion and make an impact!
I'm Blake Elsner, a real estate professional by day and your host by passion. I've always believed that our true calling can often be found in the most unexpected places. That's why I'm thrilled to bring you inspiring conversations with amazing guests who have transformed their lives by pursuing work they truly love.
Each episode of "Elevate with Elsner" is packed with candid discussions, heartfelt stories, and practical advice from people who took the leap and never looked back.
Whether it's leaving the corporate grind to start a business, swapping a finance job for a creative career, or any other impactful journey, you'll hear it all right here.
We'll explore the highs and lows, the challenges and triumphs, and most importantly, the impact these changes have made not just in their lives, but in the lives of others.
So, if you're ready to be inspired, if you're dreaming of making a change, or if you just love a good story of passion and impact, "Elevate with Elsner" is the podcast for you!
Subscribe now on your favorite podcast platform and join us on this journey of transformation and discovery.
Canβt wait for you to tune in, listen to passion stories and know that even you can make an impact on the next episode of "Elevate with Elsner." See you next time!
Letβs elevate together!
Elevate With Elsner
Elevate With Elsner LIVE with Sebastian Rusk of Podcast Launch Lab!
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
In episode 19 of Elevate with Elsner, Blake Elsner interviews Sebastian Rusk, the Founder of Podcast Launch Lab, as he shares his journey in the podcasting world, emphasizing the power of your voice and how podcasting can help you overcome fears of public speaking.
Tune in for an engaging conversation filled with laughter, inspiration, and valuable tips for aspiring podcasters.
TIMESTAMPS
[00:02:18] Podcasting misconceptions about wealth.
[00:06:42] Untold truths of podcasting.
[00:08:31] Ultimate networking tool.
[00:14:14] Hard work behind podcasting.
[00:15:51] The power of declaration.
[00:20:23] Content creation through podcasting.
[00:23:47] Podcasting as a networking tool.
[00:29:31] The importance of sharing voices.
[00:30:12] Overcoming public speaking fear.
[00:34:36] Untold truths are hard.
QUOTES
- "I firmly believe that podcasting will radically change your life and your business if you let it." - Sebastian Rusk
- "Somebody told me a long time ago that, that, uh, money is a by-product of doing what you love. And I never understood that until I started doing what I love." - Sebastian Rusk
- "The untold truths are hard, but the reward is so worth it." - Blake Elsner
SOCIAL MEDIA LINKS
Blake Elsner
Instagram: https://www.instagram.com/bpelsner/
Facebook: https://www.facebook.com/blake.elsner/
LinkedIn: https://www.linkedin.com/in/blake-elsner-a04396b5/
Sebastian Rusk
Instagram: https://www.instagram.com/podcastlaunchlab/
Facebook: Facebook.com/srusk
LinkedIn: LinkedIn.com/in/sebastianrusk/
YouTube: Youtube.com/@PodcastLaunchLab
WEBSITES
Elevate with Elsner Podcast: https://elevatewithelsnerpodcast.com/
Elsner Real Estate: https://www.bradagent.com/
Podcast Launch Lab: https://www.podcastlaunchlabnow.com/
From excavation and grading to site preparation and underground projects, Mike and the team at St. Louis Excavation bring experience, reliability, and hard work to every job.
Proudly serving the St. Louis area, they're committed to quality work and getting the job done right.
Elevate with Elsner is proudly sponsored by St. Louis Excavation. Supporting local businesses that help build St. Louis from the ground up!
ποΈ PROUDLY SPONSORED BY
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Elevate with Elsner is proudly sponsored by River City Sewer & Drain, a locally owned and operated St. Louis-area company led by Kevin Mahoney.
Serving the community for over 20 years, Kevin and his team specialize in sewer camera inspections, drain cleaning, hydro jetting, sewer line locating, and more.
π Serving St. Louis, St. Charles & Jefferson Counties
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Email: info@stlexcavation.com
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Welcome to Elevate with Elsner. Join us for inspiring conversations with individuals who have transformed their lives and are making a difference through the work that they do. And now, here's your host, Blake Elsner.
Sebastian Rusk
Boom, we don't even have Sebastian. We got to add him to the stage. There he is, my man, Sebastian. Welcome to the first ever live episode of Elevate with Ellsner. I couldn't be more excited to kick things off with a truly incredible person. He obviously is the creator, the mind, the brains behind the absolute Elevate with Ellsner powerhouse we have going. He's a keynote speaker. He's a comedian. He's a podcaster. This guy's got it all going on. So we're going to dive into his little brain and we're going to we're going to pick out what his top things are, his untold truths of podcasting are. So this guy knows how to light up a room, fire up a crowd. Let's go. Sebastian Rusk, please join and welcome him to the show. What's up, Sebastian?
Blake Elsner
Yo, yo, yo, is this thing on this thing?
Sebastian Rusk
Oh, it's on. It's on, baby. Yeah.
Oh, yeah. I'm trying to be like you. I'm trying to go live here. But a bunch of logistics. They got me going on over here.
Yeah. You got to type in your name a few times, your email, log in.
They want my social driver's license number. It's like a little much here.
They wanted your last bet, too, I think. Yeah.
Yeah. Place your bets. Uh, we're going to go live here on, uh, on Facebook. There we go. Let's see. You can go live on your destination. It says, what do you know? What do you know? Not connected here, but this is your first podcast going live, huh?
Yeah, this is the first one going live, but you know, you see me live on here all the time. So, um, we're live across stream yard, face bats, LinkedIn. YouTube, Instagram, looks like Sebastian, you got your... Yeah, I'm going live too.
I'm going live, we're live all over the place.
All right, well, the first thing first, everyone knows when you have a podcast, you just become immediately rich.
That's a fat lie. And I'm not calling you fat. Yeah, I don't know where, I don't know why my stream yard isn't live. This is why I don't go live on podcasts. Oh, I am just kidding. Just kidding. There we are.
Yeah, we're live. All right. Yeah. The only one that it's a little different, you're going to have a little different time on Instagram because you've got to copy that stream key. It's a little confusing sometimes.
Yes, sir. So I'm glad you're wearing clothing while you're usually live. You're not, you know, barely have any clothes on. It's weird. Well,
Yeah, well, luckily, Lottie got her tubes today. I was at, you know, the hospital twice, different ear infections. I found this hoodie in the lost and found. So I put it on. Did you really?
Yeah, it looks like I was going to say, do you lose a bet? But that explains it, actually.
Actually, you want to see who's on the side of it. That's that's Larry Bird, French Lick, Indiana, right there. Oh, yeah. Yeah. Fellow Hoosier. Fellow Hoosier. Oh yeah, I forgot. Yeah, we're dealing with what's he doing these days. Larry Bird, that's a good question. I was kind of wondering the same thing when we put this on a hoodie and went and played golf. I'm like, what is this guy doing?
Doing just that playing item MJ's playing a lot of golf these days.
Yeah, is he going to be Belichick's assistant? Maybe we're going to God, we're Larry Bird and Belichick.
No, you got your sports mixed up there. It's your sports mixed up. Oh what?
I don't think Larry Bird coach football. Uh, table tennis.
No, probably not. He was like the only good white guy in the NBA ever.
You know, my father in law played professional basketball. So over in Greece, he's no, no Larry Bird. No, he's not. And I tell him that all the time.
I'm like, you really like mom was obsessed with Larry Bird. She's probably watching right now. Probably think, oh, he was so neat. She on a cruise. No, she's not on a cruise. No, we just got back from one. There's a, uh, there's a hot dog joint here called, uh, our betters. It's been here for like a hundred years. It's real small, typical little hot dog joint, like three tables inside, you know, the cook with a bad attitude. They got the whole lineup, chili dogs, everything's fried. I mean, you just feel the heart attack the second you walk in and, uh, They give you free refills on your, on your soda pop. Very Midwest to me there. If, uh, if you say Larry bird, you don't say Larry bird, you got to pay 50 cents. So, and they got Larry bird, uh, paraphernalia. Wait, no, that's not the word.
That's what you got arrested with.
Memorabilia all over the place. No correlation because it's Miami. It's just random. But yeah, a little hot dog joint. We like hot dog joints because we're from Indiana. And in Indiana, there's this place called B&K. And they make their own chili dog sauce. It's not really chili and it's not really, it's like a hybrid between like a man, which. And like a real light chili. I don't know what they do, man, but they got their own root beer. They sell it in a gallon jug. I don't know what the, there are drugs in that root beer. Cause it is good stuff. I haven't had one since God spoke to Moses, but wow. They do have a little, uh, well hot dog action here at our betters, but it's just your normal fountain.
It are better. Wow, hot dogs. I didn't know.
Is it mug root beer? Mug root beer. Yeah, that's I'm a dad's kind of guy. Dad.
All right. I kind of want to jump into this because about the podcast stuff, because I know you got a lot of information about podcast. I started my podcast through you. I thought I would last one episode and then you just kept poking me from behind. Not well, well, well, just just kept pushing me to, you know, pump out those episodes. And here we are. I think this is episode 18 and I'm just cruising. It's fun. I've found my voice. I've practiced a lot of skills. It sounds great. True, true marketing tool. Like, you know, the connections, it's it's pretty impressive. But I want to hear from you because nobody wants to listen to me. OK, they want to hear from you. So tell us, you know, about the untold truths of podcasting, because obviously you sign up, you do one episode and you're rich, like I said.
Yeah. I mean, I think it's more of a, it's a, it's a marathon. It's not a sprint. And a lot of people don't understand that or take that into consideration where we live in this world of instant gratification and anything meaningful, whether it's content online or offline, anything meaningful and worthwhile doing is going to take some time because you've got to hone in on your craft and you've got to, you know, figure out who, you get to become through that whole process. So what we teach here, as you know, is that podcasting allows you to step into a completely different version of yourself, which you just got done sharing. It also gives you the opportunity to network and interview people that you want to do business with. So it's a new networking tool. And then the third part of that is that it's a, it's a content tool. It allows you to have conversations, with people, create content from those conversations and be consistent when you're showing up in the newsfeed. Because let's face it, that's where the eyeballs are at these days. So I firmly believe that podcasting will radically change your life and your business if you let it. And I feel qualified to talk about that because I've lived that. I continue to live that. And then I also empower other people just like you to do the same exact thing. So it works.
If you work it. For over 15 years, too, right? You've been building these these podcasts.
Yeah. Yeah. It's it started in 2010 when I first started. And I, you know, I wanted to get in front of guys like Gary Vaynerchuk and. People that were in the space early on that no one knew about, and what a better way to get in front of people than to interview them, I was on blog talk radio. And. That was my first means of having some form. It was more of an online Internet radio show. But I quickly realized, wow, I can take the RSS feed from that and put it on SoundCloud, which is an audio platform mainly for music. And I can then once I have it on SoundCloud, I can push it out to Apple and to Spotify and well, not at that time, one Spotify, but at least Apple and I'd have a podcast, but I didn't care about any of the rest of those logistics. I just knew that if I want to get in front of you, I'm like, Hey man, I like, let's get you on the podcast. Let's get you on the show, whatever it may be. So I started off, I was very inconsistent with it. I just utilized it when I needed it, when I needed to meet somebody, when I needed to get in front of somebody. I wasn't as consistent with my own personal podcasting efforts until I started to go all in with podcasting, which was in circa 2016. Who am I to sell you a podcast solution, and I'm not even consistent with my own podcast. to remove the hypocrisy from the equation. I rebranded my show for the third time to be on the story and continue to, to stay the course on interviewing people that I want to do business with. But you know, it is the ultimate networking tool. That's for sure. I just realized that my team's going to have a good, have a good time editing this. Cause they're going to be like, wait a second. We know.
That's why, that's why, that's why the first live one where I did you, because Now you can't bitch about it. You know, can I say that on here? I don't even know. It's your podcast.
Yeah, my podcast. It's my you want it. If you want to use a foul mouth on your podcast, that's an that's entirely up to you. I don't give a shit.
Well, how did you even start in the podcast? Like what? What made you go, man, I want a podcast.
Well, I hated what I was doing. So I was doing, we had a digital agency handling social media content and then online media. And I was more of like an online personality of sorts, or at least I thought, and I wanted to get out of doing that. I was, I was an event MC and I was, I was, um, I own the digital agency, but I hated the work. It was very labor intensive. You always had to get out there. You're always helping the clients create the content. I wanted to move away from that. And in 2016 went through a, just a revolutionary program for myself, personal development program that really helped me better understand what was really going on with me. It allowed me to heal a bunch of stuff that I needed to get healed. And also, you know, love myself and step into what I was designed to do. And coming out of that, I knew that it was time to get back to work. You know, I, I was the latter part of 2016 that I did that. I met a girl, she introduced me to a course. She broke up with me in the middle of it. I got done with the course, came out completely different and renewed. And it was like, it's time to go back to work. And when I decided to get up and go rent a coworking desk, I ran into a friend of mine. And she had an internet radio show. And I said, so what's up with this whole internet radio show thing? And she's like, I'm like, how's it going? And she said, oh, it's going great. I'm like, well, how do you know? She's like, well, uh, but yeah, I'm like, yeah, I'm not really convinced. You know, you can have a podcast, right? She's like, I don't know how to start a podcast. Why don't. Why don't, can you help me start a podcast? And I was like, actually I can't. Cause I was trying to figure out how to get out of the digital space, but still stay in it as much of an oxymoron as that was. But I wanted to get out of, you know, there were social media managers popping up all over the place. And I'm just like low barrier to entry position with social media managers, not to say there's anything wrong with that, but I don't go where the masses go. I'm blazing my own trail to figure out how I can create a unique value proposition that, that, that's, that's, that's my own. And while podcasting is not mine in 2016, not everyone knew about podcasting. So I had the unique advantage of helping people to better understand what's possible with it by educating, motivating, differentiating the world of podcasting through what I was doing and what I was providing. Now I had a lot of pushback too. It's like, nobody wants a podcast. What are you doing? Nobody knows what a podcast is. And you know, we're going into year nine here. And we've created a, you know, a multiple seven, seven figure thinking out loud here, multiple six figure business. And we're not stopping and slowing down by any stretch of the imagination. And the podcast industry is expected to be a hundred and $30 billion a year industry by 2030. That's in five years. That's like going to be here tomorrow. So I'm staying on my lane and continuing to ride the wave of what I'm doing. But what I get to experience through the work that I do makes all the work worth it. Somebody told me a long time ago that, that, uh, money is a by-product of doing what you love. And I never understood that until I started doing what I love. So, um, yeah, I'm, I'm, I'm, I'm all in when it comes to podcasting, but that's, that's pretty much how everything came to be. And, you know, here we are, Going into year nine, is my math correct? 2016, 2025. Yeah, year nine. Well, yeah, LinkedIn just told me congratulations on eight years, so.
They're sharp. That's a that's a sharp app. You know, they well have Facebook.
I posted we were celebrating seven years. Fire that up everybody and everyone was all excited and it was just wrong. Eight years. That's all good.
I can't count. Yeah, you can't, but we're going to hear. I'm going to flip five. What I'm calling untold truths. And I want you to just elaborate on these. All right. So truth one, it's harder than it looks. Oh yeah.
It takes work, which most people don't want to do the work behind the scenes or, you know, just consistency, wanting to stay consistent with, I'm going to know, keeping your word and doing what you say you're going to do. Imagine that.
So like my little squish stress ball, when I wrote, start a podcast on it, McChesney's builders of authority event.
Yeah. That your dog ate. I love that. That was a great, that was a great, I love that, that, that you made a declaration. You said I'm starting a podcast because I said, I'm going to start a podcast and nobody's getting in the way of doing that. Here's what's happening because I said that I was going to do the power of declaration. I mean, I did the same exact thing when I started the podcast company. I'm starting a podcast company because I said that I'm starting a podcast company. The end.
And the only person in your way was yourself. Correct. Which is as is life. And that's exactly why I kept showing up. I'm like, get the hell out of here. Get the hell out of my own way. So truth number two, your first few episodes will not be perfect.
No, they're going to suck. That's part of the process. You know, when you start doing anything, you're not out of the gates. awesome. You know, when you first started playing baseball, where you, you know, you, I, you, you were telling me stories of how you used to strike out on T-ball. Um, I was like, gosh, I thought I was bad. I was always just scared of the baseball, terrified of that thing come flying through. I'm standing in the batter's box, just shaking in my shorts. And I'm like, paranoid of that. And those balls hurt.
Yeah, I bet they do. I bet they do. All right. So we'll move. We'll move past that truth. Number three, it's not just about downloads.
No, it's about who you get to become as a human being, and it's about the connections that you get to make by having a podcast.
That's that's these are kind of fun. How many you got of these? Let's keep firing. I got five. There's only two left. So you better elaborate a little better.
You better pull up five more GPT. Yeah.
And we're going to go truth for it's going to test. Well, you already said this one. It's going to test your consistency because you got to show up at least multiple times, you know, a month.
Yeah. Yeah. You just need to stick to your word and commit to what you said you were going to do. And that that is half the battle, in my opinion.
It's the hardest part, just showing up. All right. I only have one more truth. Number five, podcasting is a marathon, not a sprint.
It definitely is. I mean, I've been doing this 14 years and the amount of opportunities that have been created here. I haven't, I'm not a top million download podcast, you know, type of show. My show is not designed for that. My show is designed to build relationships, to make me a better communicator and to, and to, hopefully convert the people that I get to have conversations with on my podcast into podcasters. That's the goal.
Uh, and the relationship part, the you're very, very good at that. And that's the, that's what you pulled out of me. And I've been able to connect with people in a completely different way. And it's, it's been pretty fun.
Yeah. I mean, it's people, even if they're becoming aware, more aware, rather, should I say that, Oh, obviously this guy's asking me to be on his podcast. Cause he wants to sell me a podcast. So what you're still getting on a podcast and guess what? You've still got the opportunity to say no, if it doesn't work for you or it's not a fit. So it's not like there's anything that is standing in the way of getting someone on the podcast that you may or may not want to do business with. And if you're on the receiving end of that and you're being asked to be on the show because you are a prospect, who cares?
It's true, and the relationship part is such a big thing to me, because when you solidify those relationships, it seems like the rest of the stuff just kind of falls into place. Correct. Correct. Well, So the power of your voice, obviously, when people hear you, your voice, you know, it travels, it travels real, real far. It's like a strip club DJ. Yeah. Yeah. Yeah. America's pub.
Yeah. So when you get your dollar bill ready.
My mother listens to this show. That's a PTSD right there. So, yeah. Her name is Cassidy. How did you? Yeah. How did you create? How did you do like create a voice like that? You know, a voice for radio or a face?
Well, I got a face for radio that. Second to none, I my dad was DJ for 30 years, and I guess I just adapted his his vocal cords. So, and it's, it's, it's evolved. I think our voice continues to, it deepens as the older that we get, which is cool. So before I didn't, you have to work on it. You, you do, you do. And there's articulation and there's what we refer to as pacing and tonality and the power of the pause and different ways of articulating your voice for sure.
Yeah. And that's one thing I use this podcast is like a practice arena for me to do all those things. So when I go out into the real world, even though this is the real world, I'm sharper, I'm, you know, a little more in tune and it just kind of flows better. Like you don't have to put as much effort into the, the, the life part. It just kind of flows out of you.
Yeah, exactly. Exactly.
So, um, so yeah, obviously when you do podcasts too, you get the, you get the content creation and that's a big part as well. Like having that mix of where the, where, when it goes out on all these platforms, you get the, the, uh, you know, reels and I get an audiogram from you. So explain how, you know, how big that is.
Well, I think being in, you know, most of us don't know what to post on a, on a daily basis. Anyway, you're not posting on behalf of yourself. You're not posting on behalf of your business. You're not doing any of those things to move the needle down. Um, you know, the, the, the field is the needle move down the field, the ball moved down the field, wherever the needle Jane. Yeah, there we go. And having a podcast solves a lot of those problems. One podcast episode, multiple pieces of pod, uh, multiple pieces of content to post on social media. that is eliminating the fact of, oh, I don't know what to post today. So it markets the show, it gives you something to post, it markets and edifies your guests as well. So that's the real meat and potatoes, I think, of being able to have a podcast and repurpose the content.
Yeah. And I kind of joke, it's like my golf game. Like I, you know, unfortunately we're in the Midwest, you're in lovely Miami where you can golf pretty much year round. Yeah. Let's be nice. I think it's going to be 38 probably here. But so when you can, you know, connect with people on a podcast and I consider it like inviting somebody to go golf, I get to bring them on. I get to connect with them, talk with them, and we play a little sport, which I call, you know, conversation.
Right. Right. Exactly. Exactly. Right. I never thought about it like a, like a golf. I mean, a four, a four hour podcast episode might be a little, a little much, but, uh, yeah, I mean, we, we can only, uh, you know, commentate on 18 holes for so long.
Um, but, but no, like in nine holes, you know, transfusions. Yeah. Yeah. Yeah. But no, it really is. It's like, you know, you. I'm able to connect with people, I feel like in a shorter amount of time. And a very a space that feels, you know, I don't want to say secure, but it's it's safe. And instead of having to, you know, go out and and leave your house or you know, go grab golf clubs. You can just sit down and pretty much do this wherever. Like you don't have to have a golf course. Right. So I find this as a, as not just, you know, a marketing tool, but it is a hobby. I enjoy it. And like I said, I'm connecting with so many people and that's the biggest thing for me. It's a relationship thing. And I love talking to people and that.
Exactly. I mean, again, it's, it's, it, there's a multi-prong approach with it. And I think that's just the beautiful part about it. There's not a lot of other content out there that has, you know, multiple benefits to actually doing it.
Yeah. And that's, that's true. And the whole having the, the week scheduled out how you do it for me and I, you know, I Monday or my release day was is Wednesdays now, but I have, you know, the audiograms one day I can do a reel the next day and I can do another reel the day after, or I could, you know, do an audiogram and a reel on Instagram, vice versa and, and whatnot. So I am able to every single week, as long as I show up, I'm able to have content pretty much for half the week. Yes, sir.
Absolutely. That's the, I love that part about it. I've been on a podcast rampage the past couple of weeks. So I just joined a new mastermind group and my way of meeting new people when I'm the new guy is, Hey, let's get you on the podcast. And, uh, it works really well. In fact, I'm like, I'm able to convert a lot of those people over to agency clients, which is, which is always a plus as well.
Yeah. And I thought, you know, starting a podcast, I thought it'd be easy work. It's not. The one thing that is easy is the equipment. Like you don't have to have, you know, fancy stuff like this. This microphone that's in front of me is the first one you told me to get. And it's a joke. It sounds better than the sure. Mike's.
Yeah, it really does. I mean, Sure. It's the best one right here. I'm not bragging or anything, but, uh, I've had this woman for years though. I actually, I bought the share like a couple of years ago, but I've had the Rodecaster since he came out. Sure. Sure. Yeah.
fell off the back of a truck. Yeah. And the, the vocaster, I use that at, at RFC where I do the, the in-person stuff on, and those are shirt Mike's and I, they're, they're very similar, but you know, it's a completely different setup, completely different ball game. And you know, you're one that's, you know, you're going to tell people, Hey, you don't have to leave the house. Um, and I think what you're probably, you're probably like, I think I'm gonna leave the house a little more now, aren't you?
Uh, yeah, I try to go to the grocery store as much as possible now because I'm like, Oh, what do you know? I'm home again, but it's okay. I like to mix it up. That's what we do as entrepreneurs. I go back and forth between this will be my fifth studio that I'm going to build. And it's in my house this time, which the other ones have been, um, uh, co-working spaces or executive suites, you know, like Regis and stuff like that, where you can go in and you can rent an office, a 10 by 11 or 11 by 14 office. And I convert that into a podcast studio, which ends up being my, my creative space. Uh, and then I quickly realized that, you know, getting people in any physical location is these days is a bit of a challenge. So closing this last studio had to move because, They sold the floor and they're kicking all the executive suites out. I, at the same time was like, I really need this. So I'm kind of excited to have the studio at the house. I'm on the road a lot, thankfully. So having everything in one as a one-stop shop, I'm pretty soaked about, but yeah, the downside would be your home all the time.
Yeah. No, but you're able to connect with people so often. And one thing that I, you know, I respect a lot out of your teachings is It's pretty much how you basically just make you go through like the runs. Like, like you don't like in a way you kind of wanted me to have a bad episode or you wanted me to have a terrible looking backdrop to start because that's kind of how I was. I was growing and it's kind of like you just kind of. I didn't realize I'm like, what's this guy doing? Like, he's just kind of let me just kind of just fly away. Like, but, you know, you had your reigns and you realized, like, how to do it. And now here I am, like, figured out a lot of stuff on my own because of your training or how you present your your business, which is the podcast launch lab.
Yep. Yep. I mean, again, eventually you got to you got to push the bird out of the out of the nest and let it fly. If I sat there and held hands forever, it doesn't You know, it doesn't serve anybody, but you know, that's why, you know, we work pretty close together for the first 30 days. And after that, you're, you're, you're pretty much off into recording land to be able to go record those first episodes and get them, get them squared away.
Yeah. And then once you get, you know, those first few episodes, like I got way ahead and then I started to slow down. And I think that's one thing I would tell people, don't slow down like that. That's where that's a mistake. Um, in terms of guidance where you're like, no, no, no, don't, don't slow down. You need to keep going. You're you're, you can never get too far ahead. Sure. Unless you're going to drop dates every, every episode.
Right, right, right, right. And you're now you're course correcting. You'll be back onto the, you know, nonstop recording, which is the idea is like, what do you want to do? Let's record an episode. That's that's the idea.
Yeah. And I think I got so comfortable with it at first. It was kind of like, oh, I have I have to do this. And now it's kind of fun. So I'm like, you know, you get to do this.
Yeah, I get to. We don't have to do anything.
We get to do it, though. You know, things change to have to get and I get to pay bills. That's it. You'll enjoy it. Exactly.
That is it, my friend. So I just love what you've done so far with the show. Do I think 2025 is going to be real good for you? I think we're going to have a lot, a lot more stories to, uh, to share with what you've done, you know, with the podcast, even got the wifey shout out to Cass on the show, talk about her IVF journey. And, uh, I think she's been on a couple of times, hasn't she?
Yeah, she's and we're dealing with, you know, we've got sicknesses over here. She's sick. You got Lottie sick, Mac is sick. And but yeah, she's been on. She talked about that IVF and and we went through that and it was fun. And and we connected even stronger. Like, it's strange that I would say, like, you know, we've been married for whatever it's since 2018. We've been together since 2015. And, you know, doing that podcast episode, it was kind of like we were dating for the first time. Like, it was fun. Yeah, I know, right? It was cute. Sorry. Adorable. I know, I know. 30,000 comedians out of a job and we're stuck with Sebastian. But yeah. Yeah. So that's I just wanted to bring you on here to talk about podcasts, because I truly think there's a lot of people out there with voices because we all have one. Right. And people don't like to talk like don't like to bring their voice to light. And it's because there there's only one reason. And it's because of what Billy or Joe or Karen's going to think about what you have to say.
Well, it could be a lot of our old shit, too, which is, you know. something we experienced in the past that our subconscious has carried with us. You know, we were in the school play and we came out, we forgot our lines and everybody started laughing at us. And then, you know, our uncle told us that we're a shitty actor and we carried that with us forever. And now we have stage fright and fear of public speaking, which most people do. But if you've got a fear of public speaking, a fear of speaking on a platform in front of a camera, on a microphone, on a stage, in front of a group, whatever it might be, starting a podcast is the, is the express way out of that fear. Cause someone's missing out. Cause you're not showing up.
Boom, right there. And what's interesting when you say someone's missing out, there's people I, I, I reach out to and I'm like, you want to tell your story? And they're like, no, I don't think I want to. And I'm like, well, you're being selfish. And they're like, what?
Yeah, I like that. You should tell them that. I like that. Yeah, you are being selfish. You're a taker. A taker sounds better than selfish. Quit holding back information. Yeah, you're withholding information and you're a taker.
That loss. Yeah. That loss you had is going to help somebody else. Correct. Exactly.
Exactly. You, your current experience, your story right now will be someone else's survival guide. That's very cliche and overused. I'm sure it's been said on a podcast before, but it's important to mention again,
Cause it's true. And you know what they say, sometimes the truth hurts more than a lie.
Well, the truth will set you free, but, uh, really piss you off.
I'll tell you what, it's kind of hard to do the podcast interview style when you're on live like this. Like, I almost feel like I'm talking too much, you know what I mean? So this is a, it's an interesting way to do a podcast, but I kind of, I kind of enjoyed the live part.
Yeah. Life's cool. Life's cool. As soon as you get it all dialed in and everything works and it's, you know, copesetic. And, uh, another good way to do it is Instagram live. Of course you don't have all your equipment and all that jazz. Cause you got to go from your. phone, but there's mics you can mic up to your phone as well. You can go live with people, which is a real easy way to get people on your podcast, especially if they have a larger audience than you.
All right. You just, are you talking about yourself? No, no, I'm not. I thought you were just implying yourself, but yeah, we'll just pass over that one. But where should everyone connect with you if they want to start a podcast besides, you know, listening to Vine, where should they go?
Uh, there's an app called grinder. I, uh, you can bail, bail, bail, bail. Cancel, clear, delete. You can find me on Instagram at podcast suck at podcast suck. That's two S's podcast plural. All my links are in my bio. If you're thinking about starting a podcast, there's a link in there to book a call with me. I'd be happy to jump on, chat with you about what's possible, share my experience a little bit more, share a little bit more about Blake's experience as well. But you know, the time is right now. If you're, if you're telling yourself, A podcast is on the chalkboard for 2025. You've already started your bullshit. So just stop it right now because the time is right now to start figuring this out so you can hit the ground running in January with a podcast in your arsenal as your number one marketing tool to be able to get out there, build relationships, become a better communicator, double down on your content strategy, D all of the above. And that's just some podcast gospel right there, y'all.
And just like that, he shuts the gospel right on us. Let's go Cardinals. And the blues tonight. So going forward, anybody reach out to Sebastian because like I said, he got me hooked up. I've you know, I don't want to say that you're going to say, OK, and I'm like, we weren't going to bring that up on.
No. Yeah.
You got a bunch of links. Just don't click that last link in case you don't want that to come up. Oh, yeah. The podcast launch that the gag ball pick. That's the gag. But I got to say, you did send me this book right here.
Something amazing is about to happen. Shout out to Peter Cal and the one and only. Caitlin O'Toole. Yeah. Great book, by the way.
We're looking at the show notes. Yeah, we'll link that to the show. That's right. We're signing off. So the the untruth on that's kind of a tongue twister. Untold truth. Untold truth.
Untold truth.
Untold truths are hard. They're hard. OK. The rewards are worth it, right? The untold truth. I see. I can't even say it. The untold truths are hard, but the reward is so worth it. Very true. Keep elevating your voice, right?
I'd say, oh, I like that. Is that the end there? Keep elevating that voice. Keep elevating. Elevate with Ellsner.
Keep digging down and finding that voice. We're out of here. Place your bets.
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